Economists have taught us that a lot of choice is not always a good thing 1 . Having many options can lead to “analysis paralysis” and a feeling of being overwhelmed, due to the increased effort required and the level of uncertainty in making the right choice. With a nearly unlimited pool of WordPress themes to choose from, it becomes so easy to feel overwhelmed and resort to inaction or choosing a low-quality theme. In cases where you have a lot of options, it pays to know exactly what you need. 2 “Premium WordPress themes” Google search. ( View large version 3 ) Put another way, how much easier is buying a bottle of wine when you know that you prefer reds and that your favorite red is Australian Shiraz? This small amount of knowledge cuts a choice between 500 bottles in a store down to 10. In this post, I’ll share what I believe are the most important factors to consider, so that you know exactly what to bear in mind the next time you’re on the hunt for a good theme
↧